Clear direction - a vision, mission and strategic objectives - is essential for any successful business. Business owners ned to know:
· The importance of a motivating and guiding vision for any business and how to construct one
· Ways to turn your Vision into a compelling Mission for your staff and customers
· How to identify and set concrete Objectives that will keep you on track towards your goal whatever happens
· Why growth is not optional - and why unplanned growth will damage your business – and why growth itself brings challenges
· What successful business owners spend their time doing – and not doing
If you'd like to learn how to do this then this seminar is a must: The Journey to Success
More information on my website: http://www.nickbettes.co.uk/
Monday 29 August 2011
Friday 26 August 2011
8 ways to your unique proposition
Price
- This can be low price if you have a unique process or advantage that will always keep your costs below the competition’s. If not then competing solely on price is suicide
- This could be high price if you have a luxury product which is in demand by people who want to be seen as able to afford exclusivity
Speed- This can be fast (for example food or deliveries) as long as you have a process which always delivers faster than anyone else
- This could be slow (for example fine dining or whisky) as long as the wait is seen as part of the pay-off for the buyer.
Newness- In the technology or gadget market some people buy things simply because they are new. Some businesses compete on performance (for example computers or phones) so they need innovation from their suppliers
- Oldness can also be a selling point – think antiques, or retro, or reliability
Convenience- Petrol stations can charge more for essential items than supermarkets because they are next to the road and have parking. Convenience could also mean opening hours or home delivery or anything else that makes it easier for the customer
- Being a one-stop shop
Range- Both breadth of range and numbers stocked can be a powerful USP. If a customer is pushed for time or in a fix they look for the place that always has what they need on the shelf.
Expertise or specialism- The ultimate is to be seen as a specialist in a field of one. This is really what defining a niche is about; making yourself a specialist.
Quality and Service- Never the word “quality” or “service” but a deep understanding of what attributes represent quality and service in your market and a proposition which not only delivers on these but uses these terms to resonate with the customer.
ReliabilityMonday 22 August 2011
Selling your business?
Preparing in the right way could get you 2-3 times as much for your business.
Getting your company fit for sale could mean the difference between getting nothing and getting a great multiple. Getting your company fit for sale will make it easier and more rewarding to run while you still own it.
It's what you as a business owner should spend your time doing.
Make a start. Come to this business advice seminar.
Getting your company fit for sale could mean the difference between getting nothing and getting a great multiple. Getting your company fit for sale will make it easier and more rewarding to run while you still own it.
It's what you as a business owner should spend your time doing.
Make a start. Come to this business advice seminar.
Monday 15 August 2011
Raise your business game
· Reached the point where you are no longer confident about the way to to drive your business forward?
· Need money from an investor or bank to fund your growth plans but unsure how to go about it?
· Started to wonder if you or your management team need to understand more about business to achieve your goals?
· Worried about how you will achieve the best price when you sell your business?
Even successful and ambitious business owners sometimes find it hard to remember why they started their business. Dealing with day-to-day issues can swamp the big picture, leaving you struggling to keep on track and unsure about when and how you will realise the rewards for all the hard work you put in.
We can help you raise yoru game to overcome these barriers - and we're running this great seminar to explain how.
More good business advice on our website.
· Need money from an investor or bank to fund your growth plans but unsure how to go about it?
· Started to wonder if you or your management team need to understand more about business to achieve your goals?
· Worried about how you will achieve the best price when you sell your business?
Even successful and ambitious business owners sometimes find it hard to remember why they started their business. Dealing with day-to-day issues can swamp the big picture, leaving you struggling to keep on track and unsure about when and how you will realise the rewards for all the hard work you put in.
We can help you raise yoru game to overcome these barriers - and we're running this great seminar to explain how.
More good business advice on our website.
Tuesday 9 August 2011
Do you have a clear direction?
Clear direction - a vision, mission and strategic objectives - is essential for any successful business.
Business owners ned to know:
· The importance of a motivating and guiding vision for any business and how to construct one
· Ways to turn your Vision into a compelling Mission for your staff and customers
· How to identify and set concrete Objectives that will keep you on track towards your goal whatever happens
· Why growth is not optional - and why unplanned growth will damage your business – and why growth itself brings challenges
· What successful business owners spend their time doing – and not doing
If you'd like to learn how to do this then this seminar is a must: Business Owners - Your Journey to Success
More information on my website: http://www.nickbettes.co.uk/
Business owners ned to know:
· The importance of a motivating and guiding vision for any business and how to construct one
· Ways to turn your Vision into a compelling Mission for your staff and customers
· How to identify and set concrete Objectives that will keep you on track towards your goal whatever happens
· Why growth is not optional - and why unplanned growth will damage your business – and why growth itself brings challenges
· What successful business owners spend their time doing – and not doing
If you'd like to learn how to do this then this seminar is a must: Business Owners - Your Journey to Success
More information on my website: http://www.nickbettes.co.uk/
Tuesday 2 August 2011
Are you still serious?
It's simple. There are two different types of business owner. Those who think it's their job to produce widgets (or build websites, or fit boilers, or sell insurance...) and those who think it's their job to build a business.
The first type are really just self-employed. The second type are the true business owners. They are focused on driving their business forward. They spend time thinking about how they get to the next step. They invest in their company and themselves so that they can achieve that next step - because they know that it will take a bigger strategy, a better plan, a tighter operation and more teamwork.
These business owners will spend time planning for when they come to sell their business. Or maybe they're wondering about getting money from a venture capitalist, business angel, government agency or bank to fund growth plans. They recognise when they reach the point where they and their management team become the limitation on the company's growth and they need to step back and change the way the busines operates. Success in any of these scenarios requires them to raise their game.
If you're one of the second type (true business owners) then you recognise the value of getting expert help and this event is for you https://www.eventelephant.com/businessownersyourjourneytosuccess
The first type are really just self-employed. The second type are the true business owners. They are focused on driving their business forward. They spend time thinking about how they get to the next step. They invest in their company and themselves so that they can achieve that next step - because they know that it will take a bigger strategy, a better plan, a tighter operation and more teamwork.
These business owners will spend time planning for when they come to sell their business. Or maybe they're wondering about getting money from a venture capitalist, business angel, government agency or bank to fund growth plans. They recognise when they reach the point where they and their management team become the limitation on the company's growth and they need to step back and change the way the busines operates. Success in any of these scenarios requires them to raise their game.
If you're one of the second type (true business owners) then you recognise the value of getting expert help and this event is for you https://www.eventelephant.com/businessownersyourjourneytosuccess
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